Walt Disney Co. (NYSE:DIS) shareholders should be concerned that 'Grey's Anatomy,' one of its biggest hits, jumped the shark last night.
Jump the shark is pop-culture slang indicating that a TV show has reached its peak. It derives from an episode of "Happy Days" in which Fonzie literally jumped over a shark on water skies while wearing his trademark leather jacket. The hit program just wasn't the same afterwords.
"Grey's Anatomy" didn't just jump the shark, it jumped the whole ocean with tearjerker of an episode in which the show's title character had a near-death experience after accidentally falling into the water. Somehow the effects of hypothermia didn't kill Meredith Grey and her heart started beating again after her best friend Christina Yang told everyone to take one more shot at reviving her. Of course, they did it and Grey pulled through just fine. Can anyone in the medical field tell me how often that happens in real life?
This blunder creates a problem for Disney's ABC network, which reportedly has plans to do a spin-off of the drama. The company wants to make Greys a tent pole franchise similar to the "Law and Order" and "CSI" shows which are cash-cows for General Electric Co.'s (NYSE:GE) and CBS Corp. (NYSE:CBS) respectively.
ABC may find that difficult to do. Once an audience gets turned off to a program, it's hard to convince them to go back. The advertisers know this and shift their spending accordingly.
What ABC is equivalent to McDonald's Corp. (NYSE:MCD) putting Cheez Whiz on the Quarter Pounder or Starbucks Co. (NASDAQ:SBUX) deciding to only play music from hair metal bands from the 1980s in its stores. The network tried to fix something that wasn't broke and will pay for it over the long term.











Reader Comments (Page 1 of 1)
2-23-2007 @ 11:37AM
jonathan berr said...
The point isn't so much medical as the story. There was no doubt whatsoever that Meredith was going to survive which is why the episode was so bad.
2-23-2007 @ 12:31PM
Elaine said...
I found Thursday's Grey's Anatomy episode insulting when they decided to have Meredith talk with dead people while she was being revived. It really was way out there! It would have been better if they merely kept showing what was going on in the rest of the hospital and also with those attempting to revive her.
2-23-2007 @ 12:45PM
Rose said...
The part that I found so interesting was that there was a huge tragedy where hundreds or thousands of people were injured and killed. Supposedly Seattle Grace was packed with trama cases, but the hospital's top surgeons ALL were able to spend HOURS reviving Meredith. Were it anyone else, they'd have called it long before - around the time that the Chief said "She's not dead until she's warm and dead".
Also - throughout this huge tragedy each doctor worked on one person out at the dock and then came back to the hospital with them - how realistic was that? Wouldn't the point be to stabilize the patients and send them back to the hospital, then work on more patients since there were so many?
Only one of the trauma patients is still being followed - the Jane Doe that Alex saved. What happened to the ONE guy that Whiney Izzy worked on?
They could have really done something with this 3 part series but they didn't.
2-23-2007 @ 1:00PM
Rose said...
I think they make the mistake of thinking that Meredith is a likable character. For the most part, she's not. The things she says are annoying, she can never be direct. I hate how she breathes so loudly when she's upset. She's a mediocre doctor that has a drinking problem and is a sex addict. I was REALLY hoping she was leaving the show. They should make it Yang's Anatomy (yes I know, then the play on word with the textbook would be gone).
2-23-2007 @ 6:49PM
debbie said...
You know, you should really do your research before you babble about jumping the shark and what not. Yes it is medically possible for Meredith to be revived after that long a period.
There have been many, many cases of people being submerged/drowning in cold water and being brought back to life. In fact there was one case of the person being declared dead and waking up in the morgue. The key to it is the fact that she was in cold water. Drowning in cold water activates the Mammalian dive reflex which slows down heart, respirations and other vital signs often to undetectable levels. The cold water preserves the organs and reduces the brain's need for oxygen to almost nil etc. It works better in children and small adults because they have a lower body fat percentage so their organs cool down faster (which is what saves them)think of it as a sort of suspended animation) The person appears dead (has no detectable pulse, heartbeat, or respirations and medical personnel have a window of 1-3 hours to revive them but once the body is warmed up, many survive without any brain damage. That is why in the medical community we have a saying that a person is not dead until they are warm and dead. Remember bartender Joe's Stand still operation in season two where they froze his body, stopped his heart, basically killed him, and then warmed him up to bring him back? That's basically what is happening to Meredith.
I know it's the in thing to bash GA and everything about it but in this case, the story is not as far fetched as many of you seem to think.
2-23-2007 @ 7:19PM
debbie said...
I think the point wasn't whether or not Meredith was going to die but the reactions of everyone around her. While most of the viewers knew Meredith wasn't going to die, the characters in the show didn't. The drama was in watching her loved ones' reaction to the situation. Also, I think the near-death experience/ hallucination was a little cliched but I don't find it insulting at all. Many movies and television shows have used that storytelling device (hence it being cliched) so I don't know why Grey's Anatomy's use of it is any more insulting than the hundreds (thousands?) of other times it's been used in entertainment. Sometimes I think people just like ragging on Grey's and other popular shows just because they are so popular.
2-24-2007 @ 6:32AM
Quentin Brady said...
I couldn't agree more with the original article. Grey's has lost it. It was a great show during its first season, but now it's a shell. Izzy faces no professional consequences for her actions with Denny; Meredith just pops right up with no brain damage after her heart has stopped beating for hours. Denny is caught in the hospital, apparently forever, to watch Izzy go on with her life. That's enchanting? Try ghoulish. Never moving on? Denny was the only character on the show worth a darn, and now his spirit is trapped?
This show has jumped the shark. It's off my viewing list. Get over your crush on McDreamy, Shonda. He isn't a wonderful magical person and Meredith should have died for no other reason than she's annoying, drunken, and selfish.
2-24-2007 @ 8:26AM
Quentin Brady said...
I couldn't agree more with the original article. Grey's has lost it. It was a great show during its first season, but now it's a shell. Izzy faces no professional consequences for her actions with Denny; Meredith just pops right up with no brain damage after her heart has stopped beating for hours. Denny is caught in the hospital, apparently forever, to watch Izzy go on with her life. That's enchanting? Try ghoulish. Never moving on? Denny was the only character on the show worth a darn, and now his spirit is trapped?
This show has jumped the shark. It's off my viewing list. Get over your crush on McDreamy, Shonda. He isn't a wonderful magical person and Meredith should have died for no other reason than she's annoying, drunken, and selfish.
2-25-2007 @ 10:33AM
Kam said...
Meredith breathes loudly when she's upset? What a ridiculous reason NOT to like a character. Fact, the show centers revolves her, its name after her, you really think they were going to kill her off? Mer might not be as likeable as some central characters from other shows, but she is certainly not loathe as Izzie.
GA jumped the shark many more episodes ago. I don't think the powers that be are trying to make a medical credible show, they know its a campy soap opera with a bit of medical drama. The point of this last episode has always been the point of GA, the interactions of the group around each other.
2-25-2007 @ 11:40PM
Dan said...
Indeed, GA jumped the shark long ago -- when they contrived a prom in the hospital, and Meredith and McDreamy reconnected right in the middle of it. You nailed it, Quentin B.