1:46pm -- $492 million in capex (capital expenditures) in Q3 -- mostly in infrastructure, data centers and technical upgrades to handle increased traffic and prepare for future growth.

1:50pm -- 9,378 employees in Google worldwide as of the end of Q3. That's over 1,000 new employees from Q2. Sergey is now up to bat.

1:51pm -- Google co-founder Sergey Brin (Sergey) is talking about "Webmaster Central" that allows webmasters and Google itself to create the best and most relevant index. He's also covering the new improvements to Google News (200-year back archive).

1:53pm -- Sergey is talking about Google Video and Youtube being excellent vehicles to get information transferred to customers in the most efficient way possible -- and sometimes this takes audio and video over text.

1:55pm -- Google co-founder Larry Page (Larry) is now up and he's talking about Google's advertising base and advertising partnerships. He specifically mentions Intuit (QuickBooks) and Valpak as well. Larry stresses that so many small businesses don't even have websites. What's the solution? Why, Google -- of course.

1:57pm -- Eric is back up to bat talking about partnerships and ensuring a consistent Google experience for customers across devices, platforms and when and where customers need information.

2:00 -- Omid Kordestani and Jon Rosenberg (Omid and Jon) are up to talk about sales and marketing. Here we go with the analyst Q&A....

2:01pm -- the first question deals with cash for acquisitions versus stock-based acquisition activity (particularly for the Youtube purchase). Great question here. George says that the Youtube acquisition was a one-time activity -- future acquisitions will be in cash.

2:03pm -- second analyst question deals with the specific due diligence Google uses for acquisitional strategy, in addition to where Google may find its $100 billion annual revenue that Eric mentioned in the Spring at Analyst Day.

2:05pm -- A Morgan Stanley analyst asks about the critical factors of monetization of video content (Google Video and Youtube). Big video questions here, and Omid answers by saying that the video space is still a large unknown at this time, but Google will be monetizing video -- Omid just doesn't say how, exactly. Dangit.

2:07pm -- Jonathan Rosenberg (Jon) is talking about the Google Earth-Saturn partnership that bridges offline and online advertising. It's basically just an overview of what we already know, but Jon does make a good point on that text ads don't always fit the marketing message needed by ad partners.

2:10pm -- 60% of searches come in from international locations, but only 40% of revenue comes from international markets -- that's the basis of the next analyst question. He's asking for a historical trend on this correlation to look at performance. Talk about being on the spot -- Omid and Jon toss this one around a bit before Jon answers. Heh.

2:13pm -- the next analyst question centers around Google's possible partnership with telecom companies outside of the big players. An odd question also comes out about specific UK-based marketshare for Google. Omid answers nicely, but without specifics except to say that Google is advancing in Germany, the UK, France and other major European countries.

2:15pm -- more questions of Google Video and Youtube -- and this one's a knocker. It has to do with Google's response to possible DMCA violations on its video properties now.

2:16pm -- next analyst questions about capex coming up that deals with the transition from a text web to an A/V web. Larry answers by saying that Google has already anticipated bandwidth needs with planning in infrastructure . Eric interjects by saying that Google's exponential infrastructure growth is perfectly timed for this transition.

2:18pm -- good grief -- the next analyst has four detailed questions -- have to love investment houses and detail freaks. Heh. Jon tackles some questions about AdWords customer acquisition and retention, then revenue answers on Google's share from Google.com comes out -- Eric quickly moves to the next question.

2:25pm -- the next question deals with how Google is growing beyond "search clicks". Omid answers by saying that growth is coming from expansion of user base, but doesn't really answer this analyst's question about diversification of Google's revenue past the PPC universe.

2:32pm -- Eric completes the conference call by talking about past to present to future -- from text searches to life changes to video over the Internet to the coming growth of even more advertising potential as these new mediums keep developing.

2:33pm -- that's it folks -- the call is concluded with Google forgetting to hangup the exec conference room phone -- and I hear laughing going on. Party time!